Dynamic Database Publishing Solution - brix

Product communication has changed dramatically in recent years as a result of digitization. Online and mobile are currently among the preferred communication channels. Nevertheless, publications such as product catalogs, price lists, brochures, technical data sheets, flyers, etc. – whether for production as print media or as practical PDF files – still play an important role in the entire product communication mix when it comes to addressing customers individually. Accordingly, it is mainly brands, retailers, or manufacturers who are confronted with frequently changing data or who operate in different countries, languages, and currencies that rely on error-free and efficient publishing processes.

Use Dynamic Database Publishing (DDP) for your recurring publications, which are always created according to the same pattern. Your data from media-neutral data sources is automatically updated and cleaned at the push of a button. Texts in different languages, tables and images are integrated into your existing layout without any manual or design effort. You produce at the highest speed and can, for example, still update the prices until shortly before the good for printing.

Advantages

Short production time

Manual updates and adjustments are a thing of the past. Save a lot of time with automated creation and easy updating of your publications at any time.

Many variations

Produce seasonally, regionally and linguistically diverse catalogs with complex layouts – quickly and largely fully automatically.

Easy integration

Use your product data from your own directly connected data sources. Updates and corrections are transferred to your publication in no time.

High standard of quality

Maintain your data in a central location as a single source of truth (e.g. a PIM system) so that you have the same, high-quality data status everywhere.

Significantly reduce the error rate with live access to your data sources directly from the layout program.

Clear distribution of roles

The creation and adaptation of product data, marketing texts, graphics and layouts is the responsibility of the relevant specialists in each area. This allows simultaneous work and saves a lot of time.

High compatibility

Layout creation and fine-tuning take place entirely within the desktop publishing (DTP) or MS Office program. Your data is harmoniously integrated into the layouts and always remains linked to the data sources.

Catalog production – fast, error-free, automated

Produce your catalogs quickly, error-free, and with massively less manual effort. Automated publications from data sources of your choice – talk to us.

Michael Degiampietro
Deputy CEO & Head of DDP

Services

Our specialists have in-depth knowledge of database publishing and many years of experience in implementing complex projects.

Analysis

We analyze your requirements and work with you to develop a sustainable solution proposal for implementing your DDP project.

Project management

You set the goal, we take care of the project roadmap and coordinate the tasks with the relevant stakeholders.

Consulting

We are at your side to advise you in all matters and take on your challenges. In doing so, we always maintain an open dialog and a flexible way of working – for your satisfaction.

Sustainable enablement

We share our expertise and make you a professional. That's why we offer training and workshops for your employees after project completion. Benefit from the practical tips and tricks.

Software Engineering

Thanks to our profound interface competence, the various software solutions are integrated into your familiar system landscape without friction or overhead.

Maintenance & Support

Take care of the really important tasks and leave the maintenance and support of your software solution to us.

Codeware and dox42 – at the forefront of DDP applications

With Xactuell from Codeware, we present a leading DDP applications on the European market

With Xactuell, efficient work succeeds almost by itself. Produce any type of publication from any data source with Adobe InDesign and the Xactuell plugin (integrations to Akeneo PIM and Novomind iPIM are already included by default) – centrally and without media disruption. Use automated processes and reduce your error rates, leaving more time for creativity.

Save a lot of time and costs in the production of your recurring publications

Do you want shorter production times for your print projects and to avoid endless correction loops? We will work with you to develop a publishing solution that meets your requirements.

Philipp Böhner
Sales Manager