Centric Connector Service

The DAM-Centric Connector seamlessly connects product information and media content between Centric Contentserv PIM and DAM. The connector service synchronizes configurable product metadata from the PIM directly with the corresponding assets in the DAM and automatically enriches images with relevant information. This means that metadata is not only consistently available, but also serves as effective search criteria in the DAM.

At the same time, preview images of the product assets from the DAM are made available in Centric. This means that images are directly visible in the PIM and can be checked and selected more easily. In addition, DAM data can be transferred back to Centric to efficiently support downstream systems and use cases.

Features

Synchronization of product metadata from Centric Contentserv PIM to assets in the DAM
Enrichment of product images with freely configurable metadata
Use of metadata as search criteria in DAM
Display of preview images of product assets directly in Centric
Return of DAM information to the PIM

Benefit

Higher data quality

Product assets in the DAM are automatically supplemented with current Centric metadata – for consistent and complete content.

Efficient media usage

Configurable metadata is available in the DAM as search criteria, enabling faster and more precise asset searches.

Consistent product information

Product images and associated product data remain synchronized across systems, reducing manual effort and sources of error.

Direct image preview

Preview images from the DAM are immediately visible in the PIM, facilitating the selection, review, and approval of media.

Optimized follow-up processes

DAM information can be fed back to Centric and are thus directly available to other systems and use cases.