Standardized communication materials – decentralized, efficient and 100% CI/CD-compliant
In globally active companies with many multilingual communication channels, optimally orchestrated communication is becoming increasingly important. In addition to printed advertising materials, online channels offer enormous potential for reaching customers quickly. How can all channels be used efficiently and in line with CI/CD via a central platform?
A Web-to-Publish / Web-to-Print system, also known as a W2P system, supports the various organizational units and sales partners of your company in independently creating communication materials with dynamic content. The whole range of output formats can be covered, be it web banners, video clips, business cards or printed advertisements.
Based on predefined templates, the production of standardized communication materials becomes child's play for your marketing teams – without any layout software at all. Personalization, customization and localization (e.g. languages, regions, branches, business units) are no longer time-consuming and costly processes in your company.
Uniform, but still individual
Ensure a consistent market presence with template-based communications, yet easily customize your publications by language, region, and target audience.
Significantly reduce the cost and effort of creating your communication materials with W2P.
Faster on the market
Let your business units and sales partners create and modify standardized publications on their own – efficiently and published in no time.
Ensure your high quality standard despite decentralized processing through simple and rule-based operation with corresponding control and release processes.
Everything at a glance
Always keep track of the type and number of publications created with a smart statistics module.
Relieve creative departments
Let users make small and recurring changes themselves and give your graphics department the space it needs for creative projects.
INDIVIDUAL ADVERTISING MEDIA AT THE PUSH OF A BUTTON
Our team will be happy to discuss your concerns and questions about your publishing processes.
Your project is in good hands with us. With over 20 years of experience in the W2P environment, you benefit from our field-tested expertise.
Connect the web-to-publish / web-to-print system with your digital asset management and other systems. We take care of the interfaces.
We make you fit for W2P, so that you are able to create your templates yourself.
Could we spark your interest?
Clever, smart and functional – A contemporary web-to-publish / web-to-print system is intuitive to use and offers a wide range of functionalities. We'd happy to show you the advantages of a W2P system.
Roland Kannappel CEO Project Manager & Senior Business Consultant
brix:papilio – the Swiss W2P solution
With brix:papilio, we offer a smart, flexible and easy-to-use platform for the production of your communication assets. The system can be operated as software-as-a-service (SaaS) or on-premises with additional connection to your digital asset management system.