CI HUB Update: More Brand Content Directly in Everyday Work - brix - Basel/Allschwil

CI HUB Update: More Brand Content Directly in Everyday Work

by Philipp Böhner

DAM
09. September 2026 3 minutes

CI HUB has expanded the Brand Connector for Microsoft 365 and Google Workspace as well as the Figma Connector and introduced the new AI Connector. We have summarized for you what changes in everyday work as a result.

Brand Connector becomes the new standard

For new CI HUB installations in Microsoft 365 and Google Workspace, the Brand Connector becomes the standard.

This allows access to shared brand assets to be established more broadly within the company. Employees can use images, logos, documents, and other content from connected DAM and content systems directly in their familiar applications.

This reduces search effort and media disruptions while simultaneously supporting a consistent use of current brand content.

Thanks to the significantly lower price per user compared to the previous Professional Connector, company-wide use also becomes more attractive.

Existing Professional customers will continue to be supported. The transition to the Brand Connector is planned by the end of August 2027.

Additionally, a new AI chat function is available in the Brand Connector, currently for a limited time without additional costs.

Figma Buzz and Figma Slides

The CI HUB Figma Connector now also supports Figma Buzz and Figma Slides.

This allows teams to use shared content directly in other areas of the Figma ecosystem – without additional costs for the extension.

For users, this means: less searching, fewer manual transfers, and more security in working with the right assets.

DAM meets AI

With the CI HUB AI Connector, connected DAM systems can be linked with supported AI environments such as ChatGPT, Claude, Cursor, and Copilot.

Shared assets and their associated metadata are thereby directly available in the tools where teams work with AI.

Instead of first searching for content in the DAM, downloading it, and then transferring it to another tool, DAM and AI workflows are brought significantly closer together.

This creates an exciting perspective for companies: Existing DAM structures can increasingly be integrated into new AI-based work processes.

Would you like to know which CI HUB integrations fit your existing DAM and system landscape?

Speak with us – we will gladly show you the possibilities.

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