Successful process management: strategies & practical examples - brix - Basel/Allschwil

Successful process management in practice

by Veronika Altenbach

BPM
06. March 2025 4 minutes
Erfolgreiches Prozessmanagement in der Praxis

Inefficient processes are one of the biggest challenges for companies, despite advanced digitalization. They cause high costs, long throughput times, and dissatisfied customers. Despite many attempts at optimization, many companies are unable to improve their processes in the long term. But why is it that some companies stagnate in their processes while others celebrate success?

In this article, we show you how companies can effectively design and improve their processes. We not only highlight the most common stumbling blocks and success factors, but also present strategic approaches that will help you optimize your process management in the long term.

Why companies fail

Many companies struggle with inefficient processes that lead to high costs, long throughput times, and dissatisfied customers. Typical challenges include:

  1. Unclear requirements and goals: If companies do not clearly define their process goals, there is no basis for efficient workflows. This leads to misunderstandings, delays, and a lack of direction.
  2. Lack of stakeholder involvement: If important stakeholders are not involved at an early stage, there is a lack of acceptance and support for the introduction of new processes. Resistance arises and implementation becomes more difficult.
  3. Unclear responsibilities: If no one knows exactly who is responsible for which process or process step, delays arise.
  4. Inadequate resource planning: Missing or incorrectly allocated resources cause processes to stall or run inefficiently, driving up time and costs.
  5. Lack of standardization: Without clear guidelines and procedures, departments often act inconsistently.
  6. Lack of process control: Without monitoring and key performance indicators, there is no way to measure performance. Bottlenecks or areas for improvement are not identified.
  7. Resistance to change: Employees resist new processes if they do not see a clear benefit.
  8. Technological deficits: Outdated or poorly maintained systems prevent efficient automation.

What successful companies have in common

Now that we have looked at the most common challenges in process management, let's take a look at what successful companies have in common:

  • Transparency: Clear definition of processes, responsibilities, and goals.
  • Data-driven decisions: Continuous analysis of process metrics for optimization.
  • Culture of continuous improvement: Regular evaluation and adjustment of processes.
  • Technological support: Use of modern BPM systems for automation and control.
  • Employee participation: Involvement of teams to promote acceptance and commitment.

How to develop the right strategy

A well-thought-out process management strategy is essential to maximize your company's chances of success. Below, we have compiled five key steps to help you optimize your processes in a targeted manner:

  1. Document and analyze processes
    Before any optimizations are made, existing processes should be recorded and analyzed in detail. Standards such as BPMN help to visualize processes and identify weaknesses.
  2. Set clear goals
    Companies should define what improvements they want to achieve, e.g., shorter throughput times, fewer errors, or lower costs. Clear KPIs enable progress to be measured.
  3. Use automation
    The use of digital workflows and RPA (robotic process automation) can make recurring tasks more efficient. This reduces manual errors and increases productivity.
  4. Actively involve employees
    Process changes are implemented more successfully when employees are involved and trained at an early stage. Change management measures can reduce resistance.
  5. Establish continuous improvement
    Process management is not a one-time project, but an ongoing optimization process. Regular reviews, feedback loops, and agile methods help to adapt processes dynamically.

Conclusion

Successful process management is based on clear strategies, technological progress, and a culture of continuous improvement. Companies that control their processes in a targeted manner, make data-based decisions, and actively involve their employees in change increase their efficiency and competitiveness in the long term. If you follow the five steps presented here, you will be a big step closer to successful implementation than many other companies.

Would you like to optimize your processes and make your company more efficient?

Let's work together to develop the right strategy for your process management.

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